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Digital Innovations in Assessing a Client’s Willingness to Pay

Provider: ACCION International

Type: Self-paced

This short self-directed eLearning course is introduces four key innovations that have harnessed the potential of digital technology to assess a customer’s willingness to pay: socio-economic scoring, psychometric testing, behavioral analytics, and consumption analytics.

The course target audience includes mid- to senior-level managers and decision makers actively involved in setting the credit process and defining partnerships for their institution, including but not limited to channel, commercial, data analytics, product/credit, and risk managers.